SmartMarketers: About NetLine

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Carroll: Optimizing webforms to generate more leads through your website
Kenton: The Emperor's New Clothes Factory
Ramanathan: Competing Against Mr. Do Nothing
Sewell: Should You Require Registration for Web Content?
Stelzner: Should You Put a $ Sign on Your White Papers?

	Brian Carroll
CEO of InTouch, Inc. and author of Lead Generation for the Complex Sale and the B2B Lead Generation Blog with expertise related to B2B marketing, lead generation and complex sales. See full bio

	Reena Kapoor
Principal & Founder of Conifer Consulting, Reena Kapoor brings over 15 years of experience in Product Marketing and Brand Management. See full bio

	Chris Kenton
President of the social marketing agency, MotiveLab, and editor of MarketingRev, a technology news site for marketers. He writes a blog on marketing fundamentals called Marketonomy. See full bio

	Sridhar Ramanathan
President of Pacifica Group, a consulting firm specializing in product marketing, demand generation, and channel development. See full bio

	Howard Sewell
President of Connect Direct (CDI), a full service marketing agency specializing in demand generation for high-technology companies, and the author of Direct Connections, a popular blog on best practices in B2B direct response marketing. See full bio

	Michael Stelzner
Michael A. Stelzner is one of the leading authorities on the topic of writing and marketing white papers. He has written more than 100 white papers for many of the world's most recognized companies. See full bio

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About NetLine

NetLine Corporation is a leading B2B performance-based integrated marketing company that provides online lead generation and marketing services for Advertisers, Marketers, and Publishers.

NetLine clients acquire quality leads through NetLine's Publisher Partner network which spans over 4000 online sites across 33+ industry verticals. Our innovative technology and expansive distribution platform enable Advertisers and Marketers to deliver their content to targeted niche audiences, via contextually relevant positioning and promotions.

NetLine's many successful Client and Agency relationships include IBM, Juniper Networks, Microsoft Corporation, Neo@Ogilvy, SAP, and Universal McCann, among others. NetLine was founded in 1994 as the first online subscription services provider for B2B magazine publishers with its TradePub.com, and is privately held and headquartered in Los Gatos, California.

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